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“Holidays Unpackaged” - Visit Wales TV Campaign for January 2009
Rhod Gilbert - Getting Involved
Visit Wales Advertising Campaign
Visit Wales (formerly Wales Tourist Board) will launch their new TV advertising campaign in January 2009. The television campaign features comedian Rhod Gilbert on his quest around Wales to find out what it has to offer and shed a little light on some marketing speak, as Rhod puts it..
I have heard people talk about ’sense of place’ … I am here to find out exactly what that means….
Follow the “Holidays Unpackaged” story online
The TV ads are part of a family of of short films. Some will be aired on TV, with the story continuing online at www.unpackaged.visitwales.co.uk
The films provide a sense of what Wales has to offer as a destination…..
- for the foodie
- f or the outdoor and activity enthusiast
- for those who like a greener, eco friendly holiday
- for those who want to try something a little different
Quick facts about the advert
The more inquisitive may want to know a little about the places and people featured in the adverts.
While the businesses featured in the ads represent great places to visit and stay on your welsh holiday, there are plenty of other great places to stay and visit in Wales on Visit Wales.
As regards the TV ad the following Q & A’s should help……..
Who is Rhod Gilbert?
Carmarthenshire born comedian Rhod Gilbert won the Perrier Newcomer award at the Edinburgh Festival in 2005, he is also the first comedian to play Taiwan ! Along with his BBC Wales Radio Show Rhod also appeared atthis years Royal Variety show.
Where is the vineyard featured in the adverts?
The Vineyard and Restaurant featured in the Visit Wales TV Ads is Llanerch Vineyard. It is one of the largest is the largest and oldest premier vineyards in Wales.
Where is the restaurant featured in the adverts?
The restaurant in the ads was also filmed in the kitchens of Llanerch Vineyard. For those wishing to learn how to cook, lessons are available that cover the cookery basics through to masterclasses.
The film features the Harbourmaster Hotel, which part of Wales is it?
The Harbourmaster Hotel is located in Aberaeron. Aberaeron is a coastal town in Ceredigion. Maybe not as well known as other West Wales areas (some best know it as Cardiganshire) Ceredigion is just as beutiful, and ideal for a short break walking or just relaxing.
Rhod goes to sleep in some weird dome shaped room at the end of one of the films - is that a hotel?
The dome shaped room is actually a tent in ‘Fforest’, a camp site in Ceredigion that takes a different approach to camping.
As we have discussed in our cool camping posts here before, there are many alternative ways to spend a night under canvas in Wales, Fforests describe their site.
Low density clusters are integrated within the landscape and the agricultural traditions of the farm, creating individual sites that will allow guests to best appreciate this outstanding natural environment. Choose from Nomad tunnel tents, Swedish Kata tipis and geodesic domes, all sited on elevated decks with communal cooking areas.
Jumping off cliffs into the sea - whats all that about?
The technical term for what Rhod was doing was coasteering. He was taken coasteering by Pembrokeshires Outdoor Adventure TYF.
This entry was posted on Monday, January 12th, 2009 at 10:30 am and is filed under Hotels. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
